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1992-10-13
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AUTHOR'S FOREWORD^
^
State of Golf in California^
^
After checking out more than 700 golf courses for this book, one thing
is apparent: Golf is certainly in good health, but how long does it have
to live?^
^
The golf industry in California was running so hard when the 1990-91
recession hit that it barely felt the impact of the collision. Sure, there
were courses that saw some golfers brown bagging it, or skipping the
clubhouse lunch break, or playing nine instead of 18 holes, but for
most courses statewide this last summer saw golf as usual.^
^
Which poses the question, Golf may be crazy, but why all the
insanity? Consider a few points:
-It's typical, especially in the impacted metropolitan areas, that
golfers are getting up earlier on weekends than during the work week.
Why the insanity? The answer, quite simply, is that there are far more
golfers than there are golf courses-or as they say in the trade, "The
ratio of holes to golfers sucks." That's why so many golfers are driven
to sunrise tee times. Given the present supply and demand problem, it
only makes sense to beat the rush hour on the first tee.^
^
-Membership fees in private clubs are on the increase and more
than one semi-private club has closed its doors to the public in the
last year.^
^
It's also common sense that potential club members, unwilling to pay
the higher fees, are taking their business to the public courses, which
in turn adds playing pressure to an already overloaded system.^
^
-Some so-called public courses have green fees that stretch way
beyond the capacity of the average wallet. As a result, golfers looking
for deals tend to drift over to the less expensive courses, which in turn
puts additional pressure on the little guy.^
^
-Some courses have eliminated bunkers to speed up play. (Why not
just put magnets in the holes and metal cores in golf balls?)^
^
The counter theory is that there still remain some heavy grass
undulations that players must navigate, requiring the same skills that it
takes to escape a heavily entrenched sand trap.^
^
OK, so, "Golf is going berserk," as one staff member of a large golf
association said. The point is that golf, with all its traditions, is too
important a sport and a business to let slide into an anarchy of quick-
fix solutions. More golf courses would help. The 146,000-member
Southern California Golf Association, for instance, would like to build
two courses at Diamond Bar. But that project has been in the planning
stage for more than five years. Most recently, negotiations were over
an access road. Then, of course, there is a lengthy permitting process
for the course still ahead. And for better or worse, scenarios such as
this are common throughout the state.^
^
The Links at Spanish Bay was on the drawing boards for 20 years-
including the permit procedure-before it opened to a long waiting list
five years ago.^
^
The Northern California Golf Association, luckily, owns Poppy Hills
and that's a recruitment enticement for an association that already
numbers an estimated 140,000. It's now looking at purchasing Mather
Golf Course as something of a smart investment, if not a band-aid
cure. If the deal goes through, the NCGA plans to expand the AFB
layout to 36 holes.
^
Other possible solutions to reducing the pressure on over- crowded
courses are more severe. When rounds take five to six hours to play,
they leave the lingering but logical questions of how to speed up play.
Unfortunately, the questions are there; it's the answers that golfers are looking for.^
^
-Should there be a verified handicap system or a similar method for
establishing an ability to play a given course on a busy weekend?^
^
-Will there be more nine-hole play?^
^
-How about playing the back nine first, perhaps at sunrise?^
^
-Should future golf courses be designed to make play easier, and
therefore faster?^
^
Granted, no one is willing to suggest, for the time being, that restrictive
measures be taken to answer the problem of supply and demand, but
everyone in the sport knows that eventually the answers must come.
Indeed, this is a predicament other sports would just love to be in. Got
any answers?^
^
--Ray A. March<R> September, 1991